| Agenda |
| 7:30 - 9:00am |
Continental Breakfast, Registration & Business
Networking Opportunity |
| 9:00am - 4:30pm |
Main Conference |
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| 9:00am - 9:10am |
Welcome!
Dr. Raj Veeramani, Director, UW E-Business Institute
& UW E-Business Consortium
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| 9:15am - 10:10am |
The Change Function ... Why Some Technologies Take Off While Others Crash and Burn
Pip Coburn, Founder & President, Coburn Ventures
Author of "The Change Function" |
| 10:10 - 10:30am |
Networking & Refreshment Break |
| 10:35 - 11:20pm |
How Technology is Shaping Our Social and Cultural Landscapes and the Impact for E-Business
Richard Thieme, author, "Islands in the Clickstream"
|
| 11:25am - 12:00pm |
2006 UW E-Business Distinguished Fellow Award Honors
John Morgridge, Chairman of the Board, Cisco Systems |
| 12:00 - 1:15pm |
Lunch |
| 1:20 - 4:30pm |
Targeted Afternoon Tracks
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MARKETING & WEB STRATEGY TRACK Sponsored by Endeca
REGISTER FOR MARKETING TRACK |
|
| 1:20 - 2:30pm |
Online Threats to Your Business Brand
PANEL DISCUSSION
Moderator: Roger Paulson,
Researcher & Consultant, Peer Group Leader, UW E-Business Consortium
Malia Horine, General Manager, Digital Brand Management, NameProtect
Dan Jones, Vice President, Brandimensions
Erik Phelps, Partner, Michael Best & Friedrich
|
| 2:30 - 3:00pm |
Networking & Refreshment Break |
| 3:00 - 4:30pm |
How Emerging Technologies Are Changing Marketing
PANEL DISCUSSION
What emerging technologies are changing online marketing beyond blogging and Google AdSense?
- Understand marketing in the Web 2.0 world
- The evolution of rich media advertising
- Marketing on social networks
- What’s driving the expansion of consumer control in marketing
- What technologies are optimizing the user experience
- Online behavioral targeting
- Mobile device marketing
- Affiliate and multi-channel technologies
- Interactive marketing
Moderator: Jorian Clarke, President, Spectracom
FEATURING
Jim Arndofer, Miller Brewing Co., BrewBlog
Michael Baum, President , The Guild
Adrienne Hartman, Internet Business Manager,
Mason Companies
Mark McGuire, President, Jellyfish.com
Monica Schrager, Senior Strategic Analyst, Fry, Inc.
Rick Winer, Strategic Account Manager, Endeca
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INFORMATION SECURITY TRACK Sponsored by Nevis Networks
REGISTER FOR IS TRACK |
|
| 1:20 - 2:20pm |
Cross Border Data Flows and Outsourcing: Best practices for privacy, security, cybercrime, compliance and risk management in an outsourced environment
Jody Westby, CEO and Founder, Global Security Risk
Abstract: Layers of data protection and security breach notification laws have created a complex web of compliance requirements. Domestic and offshore outsourcing further complicates the compliance picture. This presentation discusses the international legal framework for privacy, security, and cybercrime and discusses the compliance and risk management considerations presented in an outsourced environment. It also highlights technical issues and potential technological solutions and presents enteprise security approaches which dovetail legal, technical, managerial, and operational considerations.
|
| 2:20 - 2:50pm |
Networking & Refreshment Break |
| 2:55 - 4:30pm |
The State of Information Security: Where Are We Headed?
PANEL DISCUSSION Moderator: Paul Rozek,
Director of Technology Risk Management, Jefferson Wells
The future of IT security involves fewer walls, not more. This informative session will highlight IT trends and challenges to operational aspects of IT security; disaster recovery and business continuity planning; security of Web protocols;how SOA adoption introduces new and unforeseen security challenges, including multiple platforms, protocols, security domains and security credentials, and much more!
Adrian Amelse, Sr. Director, Security Technology Group, Cisco Systems, Inc.
Cordell Crane, Strategic Security Advisor, Microsoft
Jeff Sippel, Director of Hotel Technology, Orbitz
Richard Thieme, author, "Islands in the Clickstream"
Mudit Tyagi, Senior Engineer, Nevis Networks
Jody Westby, CEO and Founder, Global Security Risk
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SUPPLY CHAIN MANAGEMENT TRACK
Sponsored by the On-Point Group
REGISTER FOR SCM TRACK |
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| 1:20 - 2:10pm |
Is Your Supply Chain Ready for
The Emerging Demand Economy?
The On-Point Group will discuss how the rapidly emerging demand economy will force epic changes on supply chains. A company's very survival depends upon a successful transition.
Robert P. Burrows, Founder & President, the On-Point Group
|
| 2:10 - 2:30pm |
Networking & Refreshment Break |
| 2:35 - 3:25pm |
Supply Chain Visibility Best Practices
Vinai Trichur, Research Director, Supply Chain Executive Board |
| 3:30 - 4:30pm |
Best Practices for Disaster Recovery
& Planning in the Supply Chain
Mickey North Rizza, Research Director, AMR Research |
